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We are proud to announce that "VeOne" is the first company in India to receive Plastic Positive Certification—and one of the very few companies in the world to achieve this milestone! 🌱

  • Writer: Shivendra Hitt
    Shivendra Hitt
  • Nov 18, 2024
  • 1 min read

Ready to guide brands for plastic positivity.

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What does "Plastic Positivity" mean?

When a brand offsets its plastic footprint by recycling the same amount of plastic that it uses in its packaging, it becomes "plastic neutral." This creates a balance between plastic consumption and recycling. But at VeOne, we’re going even further.


We have committed to recycling more plastic than we annually generate. Through partnerships with daily wage workers, we collect Post-Consumer Recycled (PCR) plastic, which is then forwarded to companies approved for converting this plastic into polymer granules—comparable to virgin plastic. This is how we go the extra mile for Mother Earth. 🌍💚


By becoming Plastic Positive, VeOne ensures that the disposal company can offset its plastic footprint by recovering and recycling more plastic waste than we generate. This means we are actively contributing to reducing plastic pollution, not just balancing it.


The Benefits of Going Plastic Positive:

▪️Eliminating micro plastic from the environment, Encourages recycling of low-value plastics.

▪️Develops waste management infrastructure

▪️Empowers the rag-picking community, providing them employment through a daily wage system

▪️Motivates brands to take responsibility for their plastic waste

▪️Helps create a sustainable future for all


At VeOne, we believe in putting our sustainability efforts into action. And that’s why we proudly display the Seal of Sustainability™, the industry benchmark for plastic-positive brands. This certification serves as proof of our ongoing commitment to a sustainable planet for our consumers and future generations. 🌎💚


Let’s continue to make a difference➖one recycled plastic piece at a time.



 
 
 

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